Led giant screen
The publicity has evolved! Technology has merged with the advertising, creating a new world of the giant screen! Now thanks to this new instrument package deal of who provides advertising services becomes complete and 360 °.
Now advertising has become essential for anyone who wants to not only prevail in a market increasingly difficult but above all things that claim that their work will grow exponentially over time. That the offers that come from advertising agencies have grown and vary from print, to TV advertising, the billboard road etc..
But recently there's a new way of advertising, an important new means of communication, this new way are the giant screen. Everything takes place in places of great affluence and commercial importance, such as squares, streets, parking lots, etc. ...
More sites chosen are crowded and better! The spots should be short a few seconds and then studied by good graphics in no time must create clear and direct messages, pointing the lens straight short, this is because those who read them are just passing through, perhaps while returning home from work stuck in traffic, or while they go shopping, or just during the walk on Sunday.
Now there are many agencies that offer their customers this type of advertising and there are many agencies that are emerging in this specialized field.
Advertising
With the birth of the giant screen, in advertising has really made a quantum leap, the rest with this new system will rotate your image 24 hours a day seven days a week. Color screens are easy to manage and why even the most stringent will be satisfied with just a few steps.
Certainly one spot goes on air on a giant screen will be based primarily on visual images clear, fast and very colorful, and it was particularly bright and attractive not only get the best results even in case of inclement weather, but especially at night you can see their great potential.
The rest of Italy today reaches a result that foreign countries have already achieved in advertising for many years, Japan and America are an example. Moreover, the images of Times Square are well printed visual memory for everyone!
Route
So you're wondering how to advertise your company with this new method of communication? It 'very simple, just contact an advertising agency that will own and rent space in this case on the big screen. With the same agency and with their chart will outline how to submit your company in the spot that will air.
Will of course be preferable that all the proposals put in a few seconds (10-15) highlight your brand and what you do. The costs, as opposed to those who usually see on TV, are not treated according to the duration of the spot, but are calculated according to the steps daily, weekly, monthly, etc. ...
The creation of the spot has a cost that is calculated based on the work and any such modification, for example if you want to highlight an offer that was not there the week before, will have an additional charge. Everything is regulated by contracts which as mentioned above will be different depending on the time duration that you are going to choose.
Why make a sport on the led giant screen?
With a large screen creativity has no limits and people reached are endless, indeed all adults and children, the elderly and young, wealthy and less wealthy leave home to go to work or school, to make purchases or simply walking.
Curiosity is the main issue, people's attention is taken and driven through the lights and colors and there are no additional costs or risks that the message is not delivered. Moreover, the screens are placed in strategic places specifically designed to make sure that the message gets to as many people as possible and also aired in rotation throughout the day are not likely to miss the target.
The costs can easily be managed according to the customer. For example, a small shop that has just started its activities may decide to maybe a few steps aimed thereby saving on the transaction price. This new method of communication therefore has nothing to envy to his old relatives rather win by immediacy and low cost.
Suggestions
As already mentioned what makes a great large screen advertising product is the place where it is located, so before choosing an agency rather than the other subsidiaries are located where their monitors.
If an agency is in possession of more screens allocated in different places, all more or less than optimal, then you may ask to run your ad in multiple areas of your town, so with only one spot you can reach more people in more places and maybe you'll get even better prices.
The location is therefore the first point the most important, after following the birth of the spot, and here also remember to prefer bright colors, little knowledge but basic! Decide well clear and a contract including the steps of the spot, whether should run a week, month or year-round.
And remember that currently advertise on the big screen is the most effective and least expensive way to make your company a pioneer in tune with the times that wants to grow and expand over time!